Gatorade has immediately introduced its sponsorship of F1 ACADEMY rookie driver Lisa Billard, marking its mission to make efficiency help accessible.
Lisa Billard, seen as one of many sport’s new rising skills, has proven spectacular potential at simply 16 years of age. She turned the Girls’s Champion on the 2025 French F4 Championship at Le Mans, and the primary feminine to win a race within the French Junior Karting Championship, incomes her a Wild Card entry for Spherical 6 of the F1 ACADEMY season in Singapore.
This partnership underlines Gatorade’s ‘Gasoline Tomorrow’ dedication to supporting younger folks’s participation in sport, amplifying the voices of younger feminine athletes and fuelling their efficiency by means of science-driven hydration, vitamin, and assets. Crucially, it leverages the experience of the Gatorade Sports activities Science Institute (GSSI) to generate invaluable insights into the particular hydration wants of younger girls, to really feel assured, empowered, and absolutely optimised for fulfillment.
Gatorade might be supporting Billard with elite-level sweat testing, tailor-made hydration and vitamin plans, and restoration protocols. In January, Lisa will be part of Gatorade on the GSSI lab on the IMG Academy campus for a three-day efficiency immersion, setting a powerful basis for the beginning of her F1 ACADEMY journey.
Girls’s sports activities are at an inflection level – culturally and commercially. Followers are exhibiting up, manufacturers are investing, and athletes are breaking limitations. However feminine athletes usually obtain efficiency help later than males, lacking out on early life that assist form careers.
New Gatorade analysis reveals that whereas 58% of girls recognise distinctive physiological wants, solely 38% imagine feminine athletes obtain equal consideration, and simply 28% of ladies aged 14–25 really feel assured fuelling their our bodies for efficiency. Whereas hydration wants shift throughout life phases, finally solely half of girls really feel knowledgeable.
That is true even for elite and retired athletes. 90% mentioned they needed to guess their hydration and dietary necessities and 70% solely acquired credible knowledgeable recommendation or discovered about female-specific wants after turning skilled, emphasising inadequate early help for ladies.
F1 ACADEMY Gatorade driver, Lisa Billard, mentioned: “Single-seater racing pushes your physique to the restrict. You possibly can lose as much as 4kg of fluid, burn large quantities of energy, and race in scorching temperatures. So, working with a model like Gatorade and GSSI to know my hydration and restoration couldn’t be extra essential. I’m so excited to tackle my first season of F1 ACADEMY in 2026, with the help of Gatorade behind me.”
Erick Scheel, President of PepsiCo Latin America Drinks, added: “We’re setting a precedent for younger feminine athlete help and showcasing how when athletes get the appropriate assets on the proper time, all the things adjustments. This partnership exemplifies the Gatorade ‘Is It In You?’ philosophy: to spark efficiency by leverage our information and understanding of the science of hydration. By guaranteeing Lisa has entry to science-backed assets and tailor-made efficiency help at this pivotal stage of her profession, we’re empowering her to succeed in her potential and encourage the following era.”
Gatorade can be an Official Accomplice of F1 ACADEMY for the 2026 season and past, supporting its overarching mission to extend feminine participation of girls in motorsport, each on and off the observe.
